![]() ![]() The fulcrum of these changes? A renewed focus on delivering simpler, faster, recurring rewards. And as it turns out, this development is already well into the making as CVS looks to enhance its already successful ExtraCare rewards program.ĬVS has recently announced key updates to its ExtraCare rewards program. ![]() There’s little doubt that these tech-oriented actions and overarching attention to relevant loyalty strategies have propelled the brand’s recent financial successes and have paved the way for future growth and development. Recently, we wrote about CVS’ deep entrenchment into both mobile optimization and into the hearts and (wallets) of customers.
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